EXECUTIVE INSIGHT
Throughout our manufacturing process we ensure that products are carefully enhanced to deliver nutrients , fibre and protein . We do all of this whilst minimising the amount of free sugars , salt and saturated fats to ensure those consuming our cereals are provided with a healthy breakfast to start their day .
Q . WHAT ’ S YOUR TAKE ON SUSTAINABILITY AND CIRCULARITY ACROSS INDUSTRIES ?
» We know progress on sustainability remains important to all our stakeholders , from employees and farmers through to consumers and local communities . This is why we are focused on providing tasty and nutritious products that help nourish the nation in a sustainable way .
Our ‘ Change for Even Better ’ strategy draws together initiatives under a clear vision , supported by four key pillars of action – Sourcing Responsibility , Product Responsibility , Operational Responsibility and Social Responsibility .
We have made steady progress over the past year , continuing to improve performance and looking for new opportunities to strengthen our approach . I am proud to say our manufacturing team plays a key role in helping drive progress across these pillars .
Q . HOW DOES SUSTAINABILITY IMPACT YOUR MANUFACTURING PROCESS ?
» We see a key aspect of operating sustainably as using the minimum amount of resources as efficiently as possible , without increasing waste .
There would be no benefit to having the most environmentally sustainable packaging if it can ’ t run on our machinery efficiently or it increases waste . This encourages our packaging and manufacturing team to drive change in the right way .
24 October 2024