LEADERSHIP SHOWCASE
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CLICK TO WATCH : ‘ O-I FIRE AND SAND – HOW GLASS IS MADE ’
productivity and ensuring the delivery of customer value through product innovation , market knowledge , and customer support .
By having such considerable experience in the industry , it is clear that both men are well-positioned to judge how the industry is changing on an ongoing basis . Aujouannet understands the importance of O-I ’ s reliance on innovation and on how key it is to keep up with the latest trends .
“ At the moment , the trends are sustainability , differentiation and premunization . All our challenges are to ensure we develop the right capabilities to support that . With sustainability , there is a big impetus there . I think the Blueprint programmein the UK has really created some momentum .”
“ We can also see that a certain percentage of consumers are saying that they aren ’ t willing to buy packaging that doesn ’ t contain recyclable contents . Glass is 100 % recyclable and healthy . It ’ s made of natural ingredients , there is no interaction between the content and the container . It ’ s highly relevant to support these trends ,” Aujouannet adds .
OCTOBER 2018