DRIVE BUSINESS VALUE AND OUTCOMES
Showpad : Coca Cola Sales Enablement Client Testimonial
DIGITAL FACTORY
36 business . For example , fewer interruptions to service , allowing staff to focus on more strategic initiatives .
Again , training and coaching for your salespeople are essential , particularly with this much more complex service offering . Your sales staff need to truly understand the benefits to your customer and with complicated analytics , to also be able to explain them clearly and simply to a variety of stakeholders . That needs practice . Otherwise , you ’ re unlikely to clinch that additional sale .
DRIVE BUSINESS VALUE AND OUTCOMES
For those of you even further along your servitisation journey , you may be looking at or implementing a new business model where your customers don ’ t own any pieces of equipment at all . Instead , they pay for the outcomes . One manufacturer that has managed this very well is printer manufacturer , Xerox , offering fixed printing by the page . Other manufacturers are also going further with servitisation and effectively leasing equipment to customers and bundling smart services along with it .
Showpad : Coca Cola Sales Enablement Client Testimonial
CLICK TO WATCH | 2:37
MAY 2020