A . H . BEARD
International expansion As one of the few exporters of any manufactured product into Asian markets , Beard said it ’ s very exciting as an Australian company since Aussies are often challenged by imports coming in from China at cheaper prices . A . H . Beard is one of the unique Australian companies that actually exports manufactured products to China , which makes him especially proud of what they ’ re doing .
“ Our workforce is proud to put their name on a product and ship it to China ,” Beard said , “ and it ’ s great to go over there and see your product with the Australian Made logo proudly displayed ”.
“ The Australian bedding market is a very mature market . There aren ’ t too many countries in the world that Australia can export products to , because they are bulky and come in various different sizes . You can certainly manufacture beds a lot cheaper in lower-cost countries .”
According to Beard , one of the unique dynamics today is with the Chinese becoming more successful and more affluent , they ’ ve developed a preference for buying imported products — including beds . Fortunately for A . H . Beard , Australian Made products are not only viewed as very good quality , but also very natural as well . The country is often associated with nature , which has been found to be relevant
“ Beds are quite objective . What ’ s right for one person could be wrong for the next . There is no one bed that will satisfy everybody .”
– Allyn Beard , Director A . H . Beard
76 July 2015