Manufacturing Magazine January 2016 | Page 26

HALWANI BROTHERS

Starting off 60 years ago creating sesame seed products , Halwani Bros has grown into a market leading food producer , which has just invested in a new state-of-the-art manufacturing facility

When Saleh Hefni joined Halwani Bros in 2007 , he had three strategic objectives as CEO of the Saudi Arabian food producer . “ First was to take the company into the stock market and we were able to do so in 2008 . The second objective was to build a state-of-theart manufacturing facility , which we started in 2009 and we ’ re wrapping up right now to move to the new site . The third objective was to increase revenue to two billion Saudi riyal by 2013 , with a mixture of organic growth and acquisition .”

And although Hefni has achieved much of what he set out to do , he recognises that there is much more in store for Halwani Bros , a company that started as a family business almost 60 years ago . “ Objectives and goals are always changing , the minute you achieve one you look at something
26 January 2016