CREDIT: EPSON UK
“ FOR US, IT’ S PART OF OUR COMMITMENT
TO THE ENVIRONMENT,
WHICH HAS ALWAYS
BEEN PART OF OUR DNA”
PHIL MCMULLIN, HEAD OF SALES FOR COMMERCIAL
& INDUSTRIAL PRINTING, EPSON UK the new year by going into liquidation. But Phil McMullin, Head of Sales Commercial & Industrial at Epson UK, notes there are multiple factors at play.
“ The question is, is that a reflection of how tough the market is, or is it just bad management?” asks Phil.
“ Regardless, it’ s tough out there, so businesses want to be completely on point in terms of reducing overheads and investing in the latest innovations.”
The answer to this is DTP, which enables textile manufacturers to reduce production stock and scale without sacrificing profit. As more large brands explore nearshoring and reshoring to combat current supply chain disruption, Epson has been having conversations about broader DTP adoption.
“ We play a very long game,” explains Phil.“ For us, it’ s part of our commitment to the environment, which has always been part of our DNA. That’ s very important to us.
“ We’ ve been trying to get some of the bigger brands to explore using this technology in short
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