BRAZIL
 . Services provided by international trade agents ;
 . Development of pop-up showrooms to generate deals and to position brands .
 Image promotion
 . Participation on Vogue , fashion magazine with international circulation ;
 . Photocall , events to improve the relationship with the international press ;
 . Image Project , with journalists from international industry publications in the main footwear fairs in Brazil ;
 . Fashion Bloggers , project that brings renowned fashion bloggers to know Brazil and to promote Brazilian shoes in their respective countries ;
 . Public Relations services in major markets to develop member brands ;
 . Walk of Fame , with placement in events with celebrities in the United States ;
 . Fashion Trip , coming of editors of leading fashion publications around the world , with visits to factories , concept stores and showrooms to promote the brands ;
 . Campaigns with Brazilian footwear for the end audience in major world centers of consumption ;
 . Support to charitable projects through the branch Brazilian Footwear Social , strengthening the brand through the practice of social responsibility .
 Association Information
 NAME
 Abicalçados - Brazilian Footwear Industries Association
 INDUSTRY
 Footwear
 HEADQUARTERS
 Novo Hamburgo / RS Brazil
 ESTABLISHED
 1983
 N O OF MEMBERS
 117
 MANAGEMENT
 President : Paulo Schefer Executive chairman : Heitor Klein Projects Manager : Cristiano Körbes
 www
 . abicalcados . com . br 93