Manufacturing Magazine June 2026 | Page 127

PORSCHE

PORSCHE

HEADQUARTERS: STUTTGART, GERMANY
NO. OF EMPLOYEES: 42,000

1948

Porsche is founded by Ferdinand Porsche and his son Ferdinand( Ferry), with its first model, the 356
MARKET CAP: US $ 19.4BN
NO. OF COUNTRIES: 120
intended to achieve the balance between inspiring global customers while laying the foundation for sustainably strong results.
Streamlining hierarchies and reducing internal bureaucracy Addressing the organisational structure of the business, Michael said he has noticed that indirect areas of the company have grown disproportionately to the actual business volume.
He added that current plans to streamline these areas are considered insufficient, necessitating more decisive action. The goal is to create a competitive cost structure by reducing

1964

Production begins of the Porsche 911 and the company establishes its own US distribution network

1972

Porsche opens its Research and Development Centre in Weissach, Germany, managed by Ferry Porsche

1996

The one-millionth Porsche, a 911 Turbo, is built

2010

Its first hybrid production vehicle, the Cayenne S Hybrid, is launched

2019

Porsche debuts its first fully electric vehicle, the Taycan manufacturingdigital. com 127