“ DEVELOPING OUR BARLEY PROGRAMME GAVE US COMPLETE OVERSIGHT INTO THE GROWING PROCESS TO ENSURE THE BEST QUALITY IS USED IN OUR BEERS ”
DAVID BAXTER GROUP GENERAL MANAGER OF PROCUREMENT , ASAHI BEVERAGES
and we can link on-farm practices to beer quality , and we can monitor other important factors , such as water usage , soil health and fertiliser usage to ensure we meet our sustainability targets .”
Asahi Beverages has also adopted ambitious goals around sustainable energy . To help achieve this , it recently installed Australia ’ s largest solar project at their Australian brewery at Yatala in Queensland , with around 7,000 solar panels now harnessing the Queensland sun .
Baxter says : “ We will source 100 % of our purchased electricity from renewable sources by 2025 . We will then reduce emissions across our entire supply chain to net zero by 2050 - from the farmers who grow our ingredients through to our manufacturing sites and the vehicles that deliver our beverages .
Making the decision to switch its current raspberry supply chain and start using locally-grown raspberries , Baxter explains the benefits : “ We made the switch to Tasmanian-grown raspberries because of their quality , their more reliable supply and Asahi ’ s commitment to supporting Australian farmers .”
He adds : “ Asahi Beverages ’ products are made with the best raw ingredients , so it really doesn ’ t get any better than sourcing fresh world-class produce while supporting local farmers .” manufacturingdigital . com 129