While the Nike brand can be described in many ways , its mission remains simple to “ bring inspiration and innovation to every athlete in the world .”

With thought and deliberate strategy Nike reaches across multiple sports , lifestyle categories , and price points , diversifying its opportunities for innovation and long-term growth . “ Behind every corner of the Nike business is a singular focus – innovation . It is our nature to innovate . It is the fuel that powers our performance ,” says Nike . “ It ’ s our connection to athletes and consumers that allows us to create game-changing technologies and products .

Founded in 2003 , Tesla ’ s mission remains as true today as it did then , “ to accelerate the advent of sustainable transport by bringing compelling mass market electric cars to market as soon as possible .”

It is this dedication to sustainable transport that has fueled Tesla ’ s relentless innovation , forging partnerships with others in the industry to expand the market for electric vehicles ( EVs ). Its recognition of the importance of advancing battery technology , has dubbed Tesla as a pioneer in the EV battery industry .

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