Manufacturing Magazine July 2015 | Page 115

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set the company apart from its competition , President of Ciplan Robert Castelani says , “ bet on the market growth , invest in conditions and opportunities of scale gain market .” Castelani also says that the company “ promotes the culture of investing in people .”
Despite facing fierce competition , excellence is a Ciplan trademark that is responsible for the company ’ s ultimate success . Its structure is simplified and focused on results . Decisions are agile and without bureaucracy .
In view of the civil construction industry ’ s contraction period on a national level , Ciplan revised its strategic plan last year “ avoiding mass layoffs and reducing the financial impact ,” says Castelani . He also says that “ we have an advantage over our competitors because of our tight costs control .”

“ We have an advantage over our competitors because of our tight costs control ”

– Roberto Castelani , Ciplan ’ s president
www . ciplan . com . br 115