MIDDLE EAST
to understand their needs and wants . And trying to understand the business cycles because whatever is affecting their business will always affect our business and vice versa .”
So , as Halwani Bros approaches its 60th birthday , Hefni is confident a period of growth lies ahead . “ We see that the company can grow heavily in the next five years due to our investment in increasing capacity . If you look at the history for the past five years , we were able to increase our sales from 350 million Saudi riyal into nearly 1.2 billion Saudi riyal , which has been done by increasing sales and widening our portfolio . We believe this process can continue . We will also look at companies in the market that we can acquire that can increase our portfolio and increase our sales .”
“ We were able to increase our sales from 350 million Saudi riyal into nearly 1.2 billion Saudi riyal , by increasing sales and widening our portfolio ”
– Saleh Hefni , CEO
www . halwani . com 35