Manufacturing Magazine December 2015 | Page 49

MANUFACTURING
It ’ s a design driven business and the unit levels are low , so predictability is low ; if you include obsolescence cost , then it ’ s more cost effective to produce in region .”
“ It really is a case of understanding the fundamental dynamics of the business and understanding what ’ s driving costs , and then looking at smart ways of to mitigate these costs . The resulting approach has fundamental implications for not only our physical infrastructure but also how we plan , and make products , as well as how we design products , and what we offer in terms of service to our customers .”
Order fulfilment is achieved through a

“ It really is a case of understanding the fundamental dynamics of the business and understanding what ’ s driving costs , and then looking at smart ways of to mitigate these costs ”

– Mika Salomaa , Vice President of Operations
Philips is able to utilise mass customisation , giving customers the opportunity to have some design input on the luminaires