Manufacturing Magazine April 2024 | Page 97

“ Embracing change , rather than resisting , is the most effective way for manufacturers to adapt ”

LUKE COTTIS SENIOR DIRECTOR OF GLOBAL SALES , MANUFACTURING , SEISMIC
“ Modern challenges , such as rapid technological change and evolving customer expectations , can be met by creating and implementing a wellthought-out change management plan to mitigate long-term disruption when facing various challenges ,” he says . “ Much of this comes down to preparing teams .”
By using the right technology , such as modern enablement tools , manufacturers can create relevant and personalised coaching and training programmes for their new and existing employees . This gives them the right resources to continuously learn and improve skills , stay updated on industry developments and meet modern challenges .
“ Creating dedicated change management roles , filled by employees with strong communication skills and support of project goals , will also drive long-term success ,” Cottis adds . manufacturingdigital . com 97