Manufacturing August 2026 | Page 29

CREDIT: BEKO
THE MANUFACTURING INTERVIEW Incoming changes AI, automation and data are now core parts of many manufacturing businesses, particularly at Beko’ s scale.
Can feels that“ the manufacturers that will be most competitive are those that can integrate these tools into production, supply chain and customer experience in a coherent way”. So far, the company has deployed 160 AI projects, with another 250 in the pipeline.
These cover a range of applications, including quality control and process optimisation. More than 500 automation and efficiency projects are run by Beko each year. In after-sales, Beko’ s Agentic AI Call Center now handles nearly half of all incoming service calls and resolves around 70 % of cases independently.
manufacturingdigital. com 29